USELESS - a People brand and not a Consumer brand….
I came across this blog tonight and the first posting caught my eye right away - there was a logo like the one you’re seeing here “USELESS”. How brilliant! We should definitely use less! I went on and read the article, it discusses how “people” are not always “consumers”; in fact, we should try to be people and not consumers! I like the idea.. and I agree with the concept.
Some of the products are very interesting:
- the messenger bags are made of used billboards: 700,000 billboards are used annually (and discarded annually) in the US!
- the “USELSS earth” costs $25 and you can by it made of 100% nothing - all proceeds go into funding clean water projects
- all products “locally” made in US
- 10% of all sales go to funding clean water projects
Have a look at the website and this blog article, i enjoyed both!
Are you a consumer or a person?
Tags: climate change, green companies, shop to sustainability, Sustainability
Green Tag Line, Population and climate change, shop to sustainability | flo | 
June 5, 2009 12:05 am
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